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Design system

Transforming UI/UX for Legacy Bio-Software

BD FACSuite is software for clinical lab scientists. It helps with data acquisition and analysis from cell and particle experiments.
However, its visual design hasn't changed in a decade, causing users to gravitate towards more user-friendly options. Therefore, I improved the UI with a scalable design system and the UX to meet user expectations and enhance the overall experience.

Company
Becton, Dickinson Co. 
(A global leader in the MedTech industry)
Tool
Figma
Azure DevOps
Miro
Adobe Creative Suite
My Deliverable
Product Design
Project Management
UX Research
Accessibility & Inclusive Design
Team
UX Researcher
Design Manager
Software Test Engineer
Software Engineer
Product Owner
Marketing Manager

The Structure

The Outcome

The reconstructed design system encompasses: New color palettes, New typefaces and type scale, Onboarding patterns (work in progress) and Enhanced design components with new color schemes (not featured in this case study).

Presenting the software's ultimate screens is precluded by NDA limitations.

Overview

BD FACSuite is a desktop software designed for scientists and researchers in clinical labs. It facilitates the acquisition and analysis of data from cell and particle experiments using the flow cytometry method.

The software that controls the BD FACSLyric™ Flow Cytometry System comprises two applications, BD FACSuite™ Application and BD FACSuite™ Clinical Application.

Presenting the software's ultimate screens is precluded by NDA limitations.

Skip to In-depth Analysis

In the biotech industry, software teams often cannot directly interact with external customers due to privacy and data security concerns.
As a result, we primarily focus on conducting research with internal users at BD and discussing it with market people and human factor engineers.

Challenge

The visual design of the BD FACSuite has not been updated in a decade, leading to a shift in part of the established market towards emerging companies offering products with a more intuitive UX and appealing style.

Most FACSuite users have expressed dissatisfaction with its outdated visuals and aspired for more intuitive and enjoyable user interfaces to enhance the user experience.

Solution

In this product release, tasks within scope include color, typography, onboarding design, and selected elements. However, notification and iconography are considered lower priority and are out of our focus.

Impact

Satisfaction Rate: Through conducting quick demos of the updated UI screens with internal users, marketers, and stakeholders, we received confirmation that 15 out of 17 individuals were pleased with the revamped interfaces.

Development and design efficiency: The upgraded design system improved development efficiency by reducing design turnaround time and boosting the team collaboration.

Strategy

I proactively sought product owners' insights on the UI improvement. This valuable input was integrated into our design strategy, effectively guiding the design process.

Roadmap

Breaking down the project into phases provides a clear roadmap for each quarter, helping the team to stay focused on specific objectives and deliverables.

Target user

The target audiences incorporate lab technicians, flow scientists, lab managers, researchers in hospitals and clinics, biotechnology companies, research institutions.

Te Flow Cytometry Market is across North America, Europe, Asia-Pacific, and LAMEA.

With the diverse workforce in clinical settings, we prioritized inclusive and accessible design considerations right from the outset.

Competitor

In clinical laboratories, Beckman Coulter and BD lead the Flow Cytometry systems in use, with several others, including Thermo Fisher, and Sysmex.

Besides, BD FACSChorus and BD Research Cloud are iconic software programs within the BD software ecosystem. They demonstrate consistent visual styles and a component library that aligns with the dedicated design guidelines aka BD Software Unified System.

Framework

BD FACSuite Clinical (the original home page)
BD FACSuite Application (the original home page)
Refreshed BD FACSuite App
Redesign concept without constraints for FS Clinical app
BD FACSChorus
BD Research Cloud

Impact

40%

Increased user satisfaction

The revamped screens enhanced customer loyalty by increasing satisfaction from 50% to 90%.

50%

Reduced development costs

The design system enabled designers and developers to work more efficiently and with greater consistency.

80%

Decreased production time

The improved team collaboration and streamlined negotiations with stakeholders significantly shortened the design turnaround time.

BD FACSuite is a desktop software designed for scientists and researchers in clinical labs. The software that controls the FACSLyric™ Flow Cytometry System comprises two applications, FACSuite™ Application and FACSuite™ Clinical Application.

BD FACSuite Application

BD FACSuite (the legacy Worklist page)

BD FACSuite Clinical Application

BD FACSuite Clinical (the legacy homepage)

Presenting the software's ultimate screens is precluded by NDA limitations.

BD FACSuite Application

The refreshed UI of FS app

Redesign concept without constraints for FS Clinical app

How did I handle the ambiguity?

I faced significant constraints initially that added complexity to the redesign process, such as no existing digital design files, no established design principles and strategies, and the absence of a dedicated designer previously, making it challenging to establish coordination with team members.

Barriers to reaching users

Customer training session: bridging the gap through informal interviews

Target audience

The Flow Cytometry market is across North America, Europe, Asia-Pacific, and LAMEA. The target audiences incorporate lab technicians, flow scientists, lab managers, researchers in hospitals and clinics, biotechnology companies, and research institutions.

Challenge

The visual design of the BD FACSuite has not been updated in a decade, leading to a shift of part of the established market towards emerging companies offering products with a more intuitive UX and appealing style.

Most FACSuite users have expressed dissatisfaction with negative experiences and aspired for more enjoyable user interfaces.

Physical documentation with no design standards

Comprehensive competitive analysis: helping understand market trends and design standards of external competitors.

Solution

In-Scope:
Color, typography, onboarding design, selected elements.

Out-Of-Scope:
Notification, iconography.

Underdeveloped design collaboration

Efficient collaboration framework: bridging communication gaps to accelerate decision-making and design consistency.

Previous workflow

Improved workflow

Product strategy

01
Design Consistency

All digital products within the BD portfolio must adhere to the UI standards set by the BD Software Unified Design System, which is utilized as a reference library.

02
User Familiarity

The clinical user preference leans towards enhancements rather than adopting entirely new concepts. Therefore, the UI refreshing work must provide familiarity and ease of use, aligning with established routines in FACSuite.

03
Dev Effort

Considering budget limitations and developer bandwidths, the task of uplifting UI, encompassing various visual elements, will be rescoped according to task priorities for the upcoming release.

Roadmap

Mark tasks for details

Phase 1
Q1
  • Establish the foundational structure of the new design system.
  • Develop and propose new color palettes, and make informed decisions.
  • Create documentation for the new color styles.
  • Audit the existing style guide.
  • Revamp selected components UI, incorporating the new color schemes.
Phase 2
Q2
  • Propose and make decisions regarding a new typeface and scale list.
  • Document typography specifications and components.
  • Draft an onboarding playbook.
  • Provide UI/UX support for the implementation of new functional features.
Phase 3
Q3
  • Offer ongoing UX consultation to the product team.
  • Decide the onboarding concepts.
  • Design system QA & Implementation support

Onboarding Design

How did I transform user complaints into prioritized design solutions?

The quotes taken from the user interviews are:"I am unsure of where to locate the specific instructions when launching the updated program."
"The user guide always opens up in a separate PDF window. I have to jump back and forth between screens."
"I was initially confused about where the user guide and software reference book are, as they are under different menus."

The previous steps to locate documentation

The problem

Users struggle to efficiently locate documentation and specific feature instructions within FACSuite.

The exploration

Returning customers pay for software upgrades rather than purchasing new equipment.

Due to the instrument's high cost, few clinical labs are able to adequately stock their labs with new products; instead, to access the most recent features, they typically choose to renew the software license.

However, there are no dedicated solutions that facilitate easy access to new feature instructions.

Existing approach

Given this software's complexity and its integration with sophisticated instruments, current solutions encompass specialized training for instrument purchasers, integrated documentation within the software, and instructional videos available on the official website.

Missing approach

Returning customers have the option to pay for training sessions to better understand new features of upgraded software.

However, not all returning customers opt for paid training sessions due to various reasons, such as budget constraints or scheduling conflicts.

Target User

Customers only updated their applications, not allocating funds for the purchase of new equipment and training services.

success metrics

  1. Success rate of users completing tasks related to new features.
  2. Retention of users who complete onboarding vs. those who don't.
  3. Number of support requests related to new features.
Pattern Analysis

Through listing out all pros and cons of various types of tutorial pattens, the Coach Mark, Modal Window and Slide Out are applicable for FS based on the specialty of bioscience industry and FS development bandwidths.

Next Step

  • Solicit technical insights from stakeholders by presenting the design concepts.
  • Initiate discussions with Product Owners concerning user behavior to mitigate potential repercussions for established workflows.
  • Optimize the high-fidelity prototypes for usability testing to ascertain the effectiveness in resolving end-user pain points.
  • Understand users' preferences for the three prototypes through user research methods such as usability tests or A/B tests.
Design Validation

Through conducting extensive usability tests and considering the development bandwidth of each concept, the analysis of the overall user engagement rate indicates that the pop-up modal is the most efficient way for users to access onboarding instructions.

Image source: https://medium.com/built-to-adapt/how-and-why-to-classify-problems-in-user-interviews-45825b26a23f

Method - Usability Test

Object

Figuring out the most efficient method for end-users to access the onboarding instructions.

Role of end users

Internal researchers at BD Bioscience and lab technicians at clinical labs.

Target performance goals
- Assessing usability and potential implementation barriers for a new onboarding design.
- Evaluating the usability of a prototype versus current system.
- Iteratively evaluating and improving the usability of instructions

Scenario-related bias
Since all users are experienced researchers, they might have received training and know how to find instructions.

Having the idea of appropriate patterns, the following questions are needed to be figured out to understand the user interactions with the components.

  • For coach mark, what is the representative use case for each tool?
  • For slide-out, when and how to trigger the window?
  • For modal window, where to add a feature announcement section in FS as a placeholder for the new feature instruction?

Concept Mockup & Observation

Targeted guidance

Coach Mark

The card provides instructions and engages users when the cursor is within its boundaries. However, users must know the tool's location and may need to refer to the guide PDF for complex use cases due to the limited space for all instruction steps within the card.

Contextual Assistance

Slide Out

It integrates seamlessly into existing user flows and provides clear instructions for its use. However, users must be informed about the new feature's location to initiate the tutorial. Additionally, the prominence of tutorial videos may create confusion in the information hierarchy and obstruct part of the screen content.

Test Results Analysis
Clearly, Slide Out and Popup Modal stand out as the most efficient means for users to easily access specific instructions. However, during discussions with engineers, we realized that integrating an independent tutorial video would make the existing page structure more complex and require much more development effort.

The conclusion

The Popup Modal was prioritized for onboarding design, requiring minimal dependency and development effort.

The iteration

Informed by responses from user tests and initial user interview feedback, I iterated the mockup in the following aspects:

The panel can be relaunched after installation.

Restructuring the modal to incorporate all essential content.

Minimizing redundancy and polishing UI elements.

Validating information hierarchies through attention percentages.

The heatmap and focus rates are generated by Attention Insight.

Color System

Is color only an aesthetic choice?

The Context

The existing green as the primary color of FACSuite Clinical Application lacks adequate color contrast with other green tones used as alert and accent colors, potentially leading to confusion. Both applications lack a cohesive color system, which hinders users' seamless transition.

Initial attempt

With the mindset, I simply chose a green shade and saturation that match the BD blue to ensure harmony within the BDB software ecosystem.

It goes beyond visuals; it also impacts usability.

End users

Lab scientists, averaging 44 yo, spend up to 10 hours daily on computers, leading to potential eye strain.

Apx 5% of people in the U.S. have vision impairments, with 3.89 million struggling to see even with glasses.

Solution

Proposing a new hue of green within the spectrum that differs from all other greens in BDSUS, including alert success and accent greens. Subsequently, establishing a color system based on primary colors.

Ensuring sufficient color contrast

The new green has sufficient color contrast with white and grays when they pair with each other.

Crafting Inclusive color palettes

After conducting presentations to marketing teams, I received feedback from the European marketing team about accessibility and familiarity concerns and then made some adjustments to the color value. Because accommodating various forms of color blindness (Protanopia, Deuteranopia, and Tritanopia) would enhance the user experience during transitions between the two applications.

Color Blindness

It's essential to consider design choices that accommodate users with color impairments, when selecting color values for the clinical application

Iterating based on the stakeholders feedback

I involved stakeholders in the initial design process to gather their expectations, then adjusted the color scheme based on team feedback through iterative processes.

V 1. #00937F
Hue: 172, Saturation: 100, Lightness: 29

V 2. #39604D
Hue: 151, Saturation: 26, Lightness: 30

Color Blindness

It's essential to consider design choices that accommodate users with color impairments, when selecting color values for the clinical application

How did I handle different opinions?

Unifying visual language

Establishing visual layers for the legacy product through the analysis of the existing information hierarchy, guided by the choice of a primary color. Notably, the upper layer is designed to exhibit increased lightness, serving to reinforce the page's structure and highlight essential content.

Engaging Stakeholders for Informed Decisions

After presenting four low-fi prototypes featuring green schemes for refreshed pages, stakeholders and marketing professionals in the US and Europe were polled to select the fourth color palette based on their understanding of the industry and user preferences. Upon receiving the feedback, the color scheme was expanded into an inclusive color system.

Color Blindness

It's essential to consider design choices that accommodate users with color impairments, when selecting color values for the clinical application

Color System

Typography

The Problem

  • The typeface used in FS is not aligned with BDSUS.
  • The individual text appears too diminutive for legibility on the larger display.
  • The type scale employed for various information hierarchies is disorganized.

solution

  • Design for the commonly recommended display size of 1920x1080 px to ensure proper UI rendering.
  • Incorporate the adaptive text measurement unit, Rem, widely used in digital products.
  • Revamp the type scale list in accordance with information hierarchies.

Trade-off

"Rem" leads to increased development effort and extra assessments. However, due to the limited budget, the decision has been made to use "Pixel" instead of "Rem."

Trade-off

The choice of using "Rem" leads to increased development effort and extra assessments. However, due to budget and timeline constraints, the decision has been made to use "Pixel" instead of "Rem."

Type Scale List

Tabular Design

The problem

Effectively presenting dense data tables within limited space while ensuring intuitive visual cues.

Solutions

Dedicated typefaces improve legibility: Narrow typefaces have a more consistent character spacing so to make words and lines easier to follow.

Clear visual cues should be provided for different interactions, including unit selection and row selection, in both regular and data acquisition states.

Before
After

*images blurred for NDA purposes

Other Contributions

From Team Members

Yanfei has been a wonderful team player in UX design team. She has demonstrated solid technical skills in design by supporting different UX projects. She is a great product designer with a keen eye for visual design. One notable achievement is her ability to apply artistic creativity for rebranding effort of a legacy product, which received recognition from cross-functional stakeholders. I highly recommend Yanfei for any product design projects with her great sense of UX design and a collaborative spirit.

-- Marsha Yang, Design Manager

Yanfei did an exceptional job, redesigning a legacy software to modernize and add branding in line with the company design system. Yanfei worked across 4 teams, on multiple features and across different time zones. Yanfei' professionalism and attention to detail are way beyond her years and she would be an asset to any company.

-- Gillian Place, Senior Software Engineer

Reflection

This is my first UX design job after the internship and my first time as a design lead within a product team. While it's been a bittersweet experience, I am grateful for the opportunity to learn and grow. Working closely with a diverse team, diving into product management, and negotiating with developers and stakeholders has exposed me to a wide range of skills.

While I was the sole designer on everything shown in this portfolio, all user pain points are from Alex (Human Factor Researcher) and Darci from the Market team. And some design are inspired by BD FACSChorus from Lauren (Senior UXD). Nothing could be where it is without the critique and collaboration of Marsha (my mentor/ Design Manager), Berry and Ruth (POs), Gillian( front-end engineer).

Embrace the next journey!